Connector manufacturer PEI-Genesis establishes German legal entity – Med-Tech Innovation

As a result of the UK’s exit from the European Union, Southampton based connector manufacturer PEI-Genesis has expanded its operations by establishing a German legal entity (GmbH) to support the needs of local customers in Europe, particularly Germany. 

The company continues to ship electrical connectors from its Southampton warehouse in the UK, but customers in Europe will be able to take advantage of better freight costs by buying locally, paying only local VAT.

PEI-Genesis, which is headquartered in the US and has assembly facilities in North America, Asia, and the UK, specialises in connectors for harsh environments including medical.

The Southampton facility, where the connectors are assembled, will continue to be the company’s European base of operations. The facility, which opened in August 2008, measures in at 65,000 square feet and houses assembly operations, offices, and warehouse storage space, with stock to the value of £10 million.

Jonathan Parry, senior vice president and MD Europe for PEI-Genesis, said: “We’ve established a German legal entity to provide cost savings to our European customers, particularly those based in Germany. By implementing this German entity, our customers will now be able to buy from us through our local distribution presence, including paying local VAT. We will continue to ship from our Southampton warehouse in the UK.”

The new entity, named PEI-Genesis Germany GmbH, will continue to work according to all PEI-Genesis UK Ltd. standards, especially in terms of quality, the company’s code of ethics and trade compliance.

Despite the challenges of Brexit and the pandemic, demand for industrial connectors has continued to grow. The company has been active throughout the pandemic, supplying connectors into critical areas such as the medical sector.

PEI-Genesis’ business model is based on holding inventory in component form, assembling connectors to order. The company makes many of its own connector ranges, but also assembles on behalf of many of the world’s leading connector brands. As a result of high levels of factory automation, the company can offer short lead times with a minimum order quantity of just one.