‘What if Elon Musk were a baker?’: Bakehouse bakery chain co-founder on innovation and how his business survived the pandemic | South China Morning Post

Posted on August 12, 2022 by Design in Design Innovation | 0 Comments

As Hong Kong bakery-cafe chain Bakehouse enters its fourth year and prepares for the opening of a fifth branch, co-founder Grégoire Michaud talks to Charmaine Mok about its rise and why he is anti-fame.