TIPA® – Driving Innovation as a World Economic Forum Technology Pioneer
TIPA® has been recognized by the World Economic Forum as a 2019 Technology Pioneer! Launched in 2000, the Technology Pioneer community is composed of early to growth-stage companies from around the world that are leaders in the design, development and deployment of new technologies and innovations, and are poised to have a significant, global impact on business and society.
Innovation is critical
The World Economic
Forum (WEF) believes that innovation
is critical to the future well-being of society and to driving economic growth.
As such it recognizes a limited number of companies each year as Technology
Pioneers and invites them to participate in impactful initiatives, activities
and events, where they bring cutting-edge insight and novel perspectives to
world-critical discussions.
This year TIPA® joins a community
of companies selected in the past that have now become household names such as Airbnb, bluebird bio, Bloom Energy,
Cyberdyne, Editas Medicine, Foundation Medicine, Google, Kaggle, Kickstarter, Mozilla, Palantir Technologies,
Proteus Digital Health, Scribd, Spotify, Twitter
and Wikimedia.
Technology Pioneers of 2019
The Technology
Pioneers of 2019 bring together 56 early to growth-stage companies from
around the world that are pioneering new technologies and innovations ranging
from the use of artificial intelligence to fight human trafficking, driverless
trucks, quantum computing systems, compostable
packaging, and blockchain solutions to tackle disinformation.
By joining this community of thought leaders, TIPA® along with the other Technology Pioneers will
begin a two-year journey where they will serve as impactors of change,
participating in pertinent discussions and initiatives, bearing the World
Economic Forum mission in mind – to improve the state of the world.
Shaping the future
In this video moderated by Peter
Vanham, Media Lead, US and Industries, WEF, four CEOs from the WEF 2019
Technology Pioneer cohort discuss their innovative technologies and how they will
shape the future. The CEOs include:
- Spencer Deng, Chief
Executive Officer and Co-Founder, Dorabot, People’s Republic of China. - Mary Lou Jepsen, Chief
Executive Officer and Founder, Openwater, USA. - Daphna Nissenbaum, Chief
Executive Officer and Co-Founder, TIPA®, Israel. - Tsuyoshi Stuart Oda,
Founder and Chief Executive Officer, Alesca Life, People’s Republic of China.
Inspired by nature
TIPA® was inspired by nature,
for example orange
peels to solve one of the most-talked about global problems – single-use
plastic packaging. The result is that TIPA® has developed an
alternative to conventional flexible plastic packaging, one that is fully
compostable and that can be turned into compost within 6 months in industrial
or home composting facilities.
TIPA’s CEO and Co-Founder Daphna Nissenbaum describes the
properties of the compostable packaging, “It’s just as transparent, durable and
impermeable as conventional plastic packaging. It can be used for dry, baked
and frozen goods, including fruits and vegetables, apparel and other products.”
If compostable packaging is to be widely adopted, it must
act like conventional plastic. The packaging needs to be able to protect food
and maintain shelf life and hygiene in the same way as existing plastic
packaging, and also to fit seamlessly into existing production processes and
logistics chains.
Addressing a massive problem
Only a small fraction of the plastic ever produced has been
recycled. According to a 2017
study, since large-scale production began in the middle part of the last
century, humans have created an excess of 8 billion metric tons of plastic.
In that time, more than 6 billion tons have become waste –
and just 9% of that has been recycled. The rest has either been incinerated (12%)
or sent to landfill (79%).
Much of the plastic has also ended up in the ocean – about
13 million tons every year, according to a UN Environment .
A circular solution
TIPA’s packaging solutions were designed with the goal of
achieving a circular economy through a true recycling process – composting.
TIPA® works closely with
businesses of all types to design and provide compostable
packaging ideal for their specific applications. This ranges from fresh
produce, snacks
and granola,
to magazines and apparel where the company has worked with leading
sustainability-focused designers like Gabriella
Hearst and Stella
McCartney.
What began with a bold, nature-inspired idea has led to a fully
viable and readily adoptable circular solution, true sustainability
by design.
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