Gareth Jones joins Innovation First as UK sales manager | Toy World Magazine | The business magazine with a passion for toys

With 30 years of experience in the toy and gift sector, Gareth brings with him a wealth of industry knowledge and expertise. 

Gareth Jones has joined Hexbug as the new UK sales manager, as Hexbug pushes forward with plans to reinvigorate the brand with new innovative product ranges. Prior to his appointment, Gareth has most recently worked at Interplay, following roles at Character Options and Mattel during his career.

Gareth said:  “Whilst it’s a difficult time for everyone at the moment, we have far-reaching plans in place for the Hexbug brand and it’s an exciting time to join.”

Autumn/winter will see the launch of new lines JunkBots and Hexbug nano Flash, which will all be supported by TV, digital marketing and PR.

Gareth continues: “There is a huge potential at Hexbug to develop the business in the UK and worldwide, as inventive product development continues to drive the brand. I’m looking forward to working hard and having fun with the Hexbug team.”

Heath May, VP international sales & development adds: ‘The Hexbug brand is iconic and we have been working hard to develop unique new lines that will refresh and raise our brand awareness to new levels. We are delighted to have Gareth on board, he has so much knowledge of our industry and contacts within it that will help us to grow our sales in the UK in line with our ambitious plans.”