New Web AR Innovation Brings 4K Video Content To Life In Augmented Reality

experiences through adaptive streaming of high-resolution video material in Web-based Increased Reality. The proprietary software application uses a similar method to buffering video on platforms such as Youtube and Netflix, effectively eliminating the limitation of video duration for content and significantly decreasing experience load times. This exclusive function established by the Aircards group is a considerable advancement in the world of WebAR. Why is this a breakthrough? Due to the nature of Web AR as a cloud-hosted innovation where users gain access to experiences through a standard web page, video content formerly required to be compressed to optimize file size for rapid page-load time.

This constraint typically limited

the use of 4K resolution video due to the incredibly big file size, but this brand-new feature from Aircards gets rid of that restriction. Ultra-high resolution video material unlocks higher-quality WebAR experiences such as portals, OOH AR video advertisements, and AR posters. COO of Aircards, Michael Watson said:”We’re proud to constantly lead the charge on innovation within the Web AR area. Our team has developed an approach to make it possible for adaptive streaming of high-resolution video content as much as 4K in AR.””Our exclusive software application uses a comparable approach to buffering video on platforms such as Youtube and Netflix, effectively

eliminating the limit of video period for content in AR and lowering initial page load times by over 10x.”Not just does this make it possible for improved video resolution, it enables endless video period

for experiences where a longer video is preferential. The exclusive innovation, called’ 4K-AR ‘utilizes adaptive bitrate streaming, which is the ability to download video segments throughout playback, and to change video quality in the middle of a stream as network conditions alter while viewing the Web AR experience. Aircards entirely develop and release utilizing the 8th Wall Web AR structure, which allows customer projects to be completely’app-less

‘, meaning users don’t need to download an app to see the experience. 4K-AR works across both iOS and Android devices and is now readily available for usage within customer campaigns.