Turning data into action: Nestlé’s pursuit of insights to drive innovation

After a turbulent year, consumers have adjusted their behaviors and feelings towards businesses. Being able to measure and understand what’s changing, for whom, and why, has never been more essential for all brands to protect and grow their business.

In this webinar, discover how Nestlé surfaces actionable consumer and market insights on social to make smart, proactive decisions across the business, from marketing to product development.

Digital consumer intelligence company Brandwatch will also share tips on how to deeply understand your audiences in 2021, so that decision makers have a robust, live understanding of consumers’ needs.