The future of partnerships: innovation meets scale in a digital and electric world | IDG Connect

The future of partnerships: innovation meets scale in a digital and electric world

Today’s business leaders need to remember three key elements to succeed with their digital transformation initiatives.

What is one unique initiative that you’ve employed over the last 12 months that you’re really proud…

This is a contributed article by Peter Weckesser, Chief Digital Officer of Schneider Electric and a member of the Executive Committee

Today’s business leaders can be overwhelmed by choice and complexity. They know that they must undertake digital transformation initiatives to remain competitive and become more sustainable.

On their way to automate processes, adopt new technologies or business models, and improve customer experiences, they are often exposed to the complex array of hardware and software on the market and an increasing number of competing technology providers.

The challenge is real: over two thirds of all digital transformation efforts end up failing. While there are many reasons why these initiatives don’t succeed in delivering expected business outcomes, I suggest focusing on three key elements to tip the scale in your favour: collaborate in an ecosystem, pivot with your customer needs in mind, and empower your people to drive the change.

Ecosystem thinking in a digital and electric world

To improve profitability, sustainability, customer experience (CX) or other objectives of an organisation’s transformation, it’s crucial that they innovate in partnership with technology providers. This need is particularly acute when it comes to successfully going beyond digital “pilot projects”— according to the World Economic Forum, more than 70% of industrial businesses are still in pilot phases of their transformation, with only a select group of manufacturers that can reap the benefits of deployment at scale in their plants and escape the “pilot purgatory”.

This is where choosing the right provider makes all the difference. Businesses should look beyond the promises and look for a partner that has experience of similar projects and whose vision and values are fully aligned with theirs. Only then will they avoid a long, drawn-out development process, missed milestones, and ultimately failed digital transformation programs. Meanwhile, they should embrace purpose-made digital platforms that make it easy to collaborate, experiment, and deliver insight that will inform the organisation’s future strategy.

Sustainability and efficiency – products of partnerships

The good news is that businesses increasingly recognise the importance of forging partnerships on the journey to greater efficiency and sustainability – both for themselves and their customers.

A recent IDC study commissioned by Schneider Electric found that 96% of companies are either already or considering co-creation with vendors to develop new digital products and services for sustainability and efficiency. Once that happens, the benefits start to flow: according to Accenture, companies that integrate digital and sustainable transformations into their operations and value chains are 2.5 times more likely to be among tomorrow’s best-performing businesses than those who don’t.

The accelerated digital transformation and collaboration on open digital platforms has been driven by the need of businesses to help the world recover from the pandemic, and to build back better. At the same time, there is a growing need for tailored, specialised solutions that businesses find difficult to develop themselves. Increasingly, organisations understand that successful innovation depends on partnerships. Which is why we are seeing that more and more people turn to Schneider Electric Exchange, the digital ecosystem where businesses can find partners that understand their needs and have a proven track record in delivering similar projects successfully.

The pathway to scalable, sustainable success

When business can demonstrate the power of partnerships to deliver their sustainability and digital transformation projects, it will act as a catalyst for many other sectors of the economy to innovate, collaborate, and decarbonise.

No-one can fight climate change alone, just like no-one can innovate alone. We believe that sustainability can go hand in hand with recovery and progress — and that with the right partnerships and digital solutions, businesses can grow at scale while also helping bring net zero within reach.

Change is in the air and digital transformation projects – done right – will not only make the enterprise more sustainable and profitable, but will also help them become more agile and better prepared to adapt to whatever the future throws at them. Digital ecosystems, where organisations can forge partnership networks with tried-and-trusted technology providers, will be a crucial element in the sustainability (r)evolution.

Peter Weckesser is the Chief Digital Officer of Schneider Electric and a member of the Executive Committee since June 2020, when he joined the company. Prior to working at Schneider, Weckesser served as the Digital Transformation Officer of Airbus’ Defence & Space division since 2017. He holds a degree in physics as well as a PhD in Computer Science from the University of Karlsruhe, Germany.