Kia Poaches Ex-BMW Designer To Lead Its Design Innovation Group

Kia has actually hired BMW Designworks style director Won Kyu Kang to act as the vice president and head of its style development group.

Throughout his tenure with BMW, Kang led the design of the captivating 2015 3.0 CSL Hommage. He is signing up with Kia from the start of November and will be reporting to senior vice president and head of the car manufacturer’s style center Karim Habib.

Check Out Likewise: Kia Continues To Raid The BMW Worker Roster, Most Current Is Designer Jochen Paesen

It is understood that Kang will focus on sophisticated style planning for the South Korean car manufacturer and lead the development of the business’s design language, influencing the exterior and interior styles of future models.

“I am honored to join the Kia design group, particularly at a time when the automotive industry is facing such an extreme shift,” Kang stated in a declaration. “I believe Kia will play a major function in defining the brand-new age of design with a vast array of energized products and a visionary movement roadmap for the future. I’m thrilled to be part of this journey with the dedicated style group at Kia to further strengthen its item line and design technique. I am confident that the knowledge collected during my profession will contribute to the continuous shift of Kia, and I am eagerly anticipating working with the team in new imaginative directions.”

Prior to working at BMW, Kang acted as an interior style at the Hyundai Motor Group. He became an outside designer at the BMW Group in 2005 and was later promoted to job lead and senior outside designer till 2017, when he was promoted to innovative director.