Past, present, and future of green product innovation – Environmental News Bits

Posted on July 31, 2021 by Design in Design Innovation | 0 Comments

Khan, S. J., Dhir, A., Parida, V., & Papa, A. (2021). Past, present, and future of green product innovation. Business Strategy and the Environment, 1– 26. https://doi.org/10.1002/bse.2858 (open access) Abstract: Firms are under constant pressure from various governmental and nongovernmental agencies to switch from conventional environmentally polluting products to green product innovations (GPIs). However, the relevant research pertaining to GPI has been published in…