Rise of Online Meal Kit Business in Food & Restaurant Industry: An Excellent Survival Innovation – Evince Blog: From Tech Gurus to Techies
Impact of COVID-19 on Food Industry
COVID -19 Pandemic has affected all major sectors, but perhaps none has been more affected other than the food & tourism industry. This health crisis is also a major contributor to soaring unemployment and forced restaurant shutdowns.
According to the latest reports by Statista, the rate of on-premise diners has witnessed a staggering downfall of 51.3% worldwide. It is crystal clear that the coronavirus pandemic has engraved deep scars in the restaurant industry.
On the contrary, off-premise diners’ rate and innovation in the food sectors are witnessing rapid growth. In the US, UK, and Canada, online orders for pickup and delivery are booming. There is also an evident shift in the dining preferences of consumers. People are opting for food delivery at homes/offices and takeaways instead of dining at the restaurant. Two significant contributors to growth in online food deliveries are the long duration of lockdown that forced people to stay indoors. Another is the lack of trust in hygiene levels at restaurants. People are finding online food deliveries safer and convenient options to enjoy tasty meals.
Innovation in the Food Industry
One more food trend which is witnessing a rise amid COVID-19 is MEAL KIT DELIVERY SERVICE. Younger and Middle-aged consumers drove this new interest in cooking during the lockdown. As the interest in cooking rose globally, so has the interest in meal kit services. Meal kit interest has increased most significantly among people aged 18-24 in the US and Canada.
The demand for meal kit delivery saw a steep rise amid the coronavirus- as people locked up at homes got tasty and fresh dinner solutions. In the Pre-COVID-19 world, meal kit viability was always under question, but with the arrival of the pandemic, meal-kit online orders started skyrocketing. As a result, companies started struggling to manage the large volume of orders.
Meanwhile, several restaurants worldwide that are struggling to stay in business with limited takeouts or delivery services have added restaurant meal kits to their menu.
For London’s Pizza Pilgrim brothers -James and Thom Elliot, lockdown brought an unprecedented opportunity to sell their DIY Pizza kits. The brothers said that in 2014 when they had launched the DIY pizza kit, it was a major failure, but now they have been selling 1000+ kits every day. “DIY Pizza kits are going to be something that will be staying around, after the vaccine in 2021,” James said.
Another example is James Knappett, chef-owner of Michelin-starred London restaurant Kitchen Table. For him, the decision to deliver a do-it-yourself (DIY) meal kit wasn’t easy, but it was essential for survival. Knappett’s Kitchen Table targets a niche market. His meal kits cost around 150-250 pounds for two people and come with cooking instructions. Knappett manages to sell over 80+ DIY meal kits every week.
How Meal Kit delivery Business Can Help Restaurants & Start-ups?
The meal kit delivery service industry is a very prospective niche investment since it is one of the lucrative industries in the present times. Besides, it doesn’t even require a significant investment.
Benefits of meal kit delivery business
The operating cost of MEAL KIT FOOD DELIVERY BUSINESS is much lesser compared to traditional on-premise dining. Firstly, there is no need for a bigger workforce. Secondly, the cost of meal preparation is dramatically reduced. Lastly, the maintenance cost of a restaurant and other overhead expenses are moderate.
Role of Eatance Restaurant & Food Delivery App
Eatance Restaurant App is a smart digital option for start-up & small-medium restaurant businesses to grow their Food & MEAL KIT DELIVERY SERVICE by reaching out to a vast expanse of customers.
How?
Eatance Restaurant & Food Delivery App is an ON-DEMAND FOOD DELIVERY SERVICE, which lets entrepreneurs have their restaurant app with 85% low-set up cost. The platform empowers the owners to run their offers, connect with customers, and customize their offerings as per the availability.
Unique Features of the Eatance Restaurant & Food Delivery App:
To Sum Up!
Giving your food business a digital outlook has become inevitable with the onset of the COVID-19 pandemic followed by changed dining preferences of customers.
If you are still confused about bringing your business identity to the app, we have a few more convincing reasons.
Whether you’re a start-up, small or medium-scale restaurateur – we are here to help you take your business online. Our RESTAURANT APP DEVELOPMENT service ensures a superior-quality app with niche functions, on-time app delivery, and continuous customer support.
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