Mondelez launching an innovation hub called SnackFutures

Mondelez International Inc. MDLZ, said Tuesday that it’s launching an innovation hub called SnackFutures in November that will create new brands and businesses, rework small Mondelez brands for greater success, and seed new businesses with start-ups. “SnackFutures will unlock snacking growth opportunities around the world that respond to emerging trends and changing consumer preferences,” aid Tim Cofer, chief growth officer and the head of the new hub. Mondelez shares are up 2% in premarket trading, but down 6.3% for the year to date. The S&P 500 index SPX, +0.66% is down 1.2% for 2018 so far.

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