Serial innovation is imperative Latest News Latest News

Posted on July 5, 2020 by Design in Design Innovation | 0 Comments

According to the Boston Consulting Group (BCG), serial innovation is imperative for the success of companies and brands around the world.

Facing turbulent and fast-changing markets, innovators need a well-tuned innovation system that can spot emerging product, service and business model opportunities, and then rapidly develop and successfully scale them – over and again.

BCG states that successful serial innovators get three things right:

BCG’s ‘The 50 Most Innovative Companies of 2020’ list features some of the most innovative retail brands – including Apple, Amazon, Samsung, Alibaba, Walmart, Nike, LG Electronics, Target, adidas, Costco, JD.com and McDonald’s.